In preparation for sending out an email to my clients advising of
… I did a bit of reading about email newsletter ettiquette and ways to ensure your emails are firstly receieved (not deleted by spam filters) and secondly, read (not considered rubbish and manually deleted). I came across this really useful list of ‘Nine great tips to keep YOUR newsletter from falling prey to spam filters and ending up in the trash.’
A few hilights are
I hope this is of some help. It sure is a pain when half your recipients don’t even get the email.