STARTUP TOOLKIT: HOW-TO'S & BUSINESS TOOLS
Get the tools, information and support you need to launch and optimise your business, brand and website.
February 18, 2025
If you think of your favourite brands, what qualities come to mind? Some brands seem to epitomise reliability or trust like a old, wise mentor. But […]
February 18, 2025
Shift your focus from simply listing product features to communicating the real benefits and value they offer to your customers. Unlock the power of your Unique Selling Proposition (USP).
February 18, 2025
We buy with emotion and justify with logic. One of the biggest factors in whether your business will succeed or fail is your ability to communicate […]
February 18, 2025
At its core, branding is about more than just logos and colours—it's about creating a distinct identity and personality that resonates with your audience. It's the intangible essence that sets your business apart from the competition and leaves a lasting impression.
February 18, 2025
By stepping into your customer's shoes and seeing the world through their eyes, you'll uncover valuable insights that shape your brand strategy and foster meaningful connections with your audience. From identifying customer pain points to creating solutions that truly resonate, empathy will be your guiding light in creating a brand that makes a genuine impact.
February 18, 2025
Here we’ll explore the art of competitor analysis, a critical skill for navigating the ever-changing marketplace. By dissecting your rivals’ strengths, weaknesses, strategies, and positioning, you’ll […]
March 26, 2024
Understanding what your customers need and want is just as important as knowing your brands features inside and out. A value proposition captures the essence of […]
March 22, 2024
When it comes to your brand and how the world sees your business, consistency is key. A branding style guide serves as the North Star, ensuring that every aspect of your brand – from the logo to the tone of voice – remains cohesive across all platforms and touchpoints.
March 22, 2024
Your website often serves as the first point of contact between your business and potential customers. Therefore, keeping your website up-to-date and engaging is key to making a great first impression. But how do you know when it's time for a website overhaul? Here are five tell-tale signs to look out for.
March 21, 2024
If you own or manage a website, it's essential that you ensure that it's responsive. What does that mean? Learn the why and how. Click to find out.
February 14, 2024
So you’ve come up with a brilliant new idea for a business or maybe it’s time for a refresh of your existing brand. It can be overwhelming trying to decide how to present yourself to the world. This guide will help you take steps towards getting the perfect logo designed.
January 27, 2024
The Personal Branding Canvas Building a strong personal brand is essential in today’s competitive landscape, allowing you to authentically connect with your audience and stand out […]
January 16, 2024
In the world of design and branding, understanding your customers is paramount. It’s not just about knowing who they are but also about truly empathizing with […]
October 27, 2023
What’s the Lean Canvas, Anyway? Picture this: A one-page blueprint that captures your business idea succinctly. That’s the Lean Canvas for you. Developed by Ash Maurya, […]
September 12, 2023
Keep your website performing as best as possible, so that you can boost your search engine ranking. Our SEO tips will get you on track! Understanding […]
September 11, 2023
In order to keep your shiny new website looking shiny and new, and performing as best as possible, I've compiled this guide to keep your website maintained.
June 16, 2023
If you're venturing into the realm of website development for the first time, the process can seem a bit overwhelming. Fear not! We're here to demystify the stages of website development and explain what you can expect at each step. So, grab a cuppa and read on.
June 16, 2023
In today’s digital age, having a strong online presence is essential. It’s no longer just a nice-to-have but a must-have for any business to thrive. But […]
June 14, 2023
So you’ve come up with a brilliant new idea for a business or maybe it’s time for a refresh of your existing brand, logo, website, business […]
February 13, 2023
Why is WordPress our go-to website platform at New Media Design? There are loads of website platforms and builders out there. What makes Wordpress our favourite?
January 23, 2023
Learn how to optimise your website copy for maximum engagement by avoiding these common mistakes. Click here to find out how.
June 15, 2022
Should your brand opt for an iconic image or stick with a beautifully simple font?
If you've been tossing and turning over this question, don't worry. You're not alone. Every logo designer faces this dilemma. Let's dive right in and hopefully help you make your decision a bit easier.
February 14, 0202
The following tips will help you channel your ideas, goals and vision into a brief. This will help your designer create a website that not only looks great and ranks high in the search engines, it will also provide a seamless, easy-to-use experience for your users. And most importantly, it will generate more business or interest for you.